Web & social media
Web pages
Revamped homepage copy addressing key customer challenges and introducing “AI-powered coach” messaging
Plans page explains product tier and add-ons with industry-first transparent pricing
Content design improvements to improve UX and boost demo form conversions
Showcasing the work we do for underserved student populations— currently ranked #1 on google for search term ‘Historically Resilient Students’
Homepage experiment to support target account strategy, promote new white paper, and improve conversion
Landing pages that highlight our data-driven approach and team of research partners
Building a brand presence, promoting online sales, and supporting wholesale accounts
Resources &
case studies
Blog posts
Social media
Additional projects available upon request